For more information, see our article on Pricing Explained.


Basic - Free

At Concepts, we believe creativity is for everyone. That’s why we offer our infinite canvas and basic toolkit for free when you download Concepts. Under our Basic plan, you can experience a selection of professional tools, a responsive hand-drawing feel, stunning color wheels and a color picker, mixing and palettes*, customizable gesture controls, layout and more. You’ll never be required to pay or upgrade to use our infinite canvas, so you can enjoy our basic features and tools free of charge for as long as you like.

* Coming soon to Windows, Android and ChromeOS

One-Time Purchases

With our One-Time Purchases, you have the flexibility to unlock premium tools and features as needed without a Subscription. However, one-time purchases are only available on the platform you purchase them on, while subscriptions unlock everything across all platforms we support (iOS, Windows, Android and ChromeOS).

Augment your workspace with PDF Workflows, the ability to Make Your Own Objects or use professional brush packs as your work or play calls for it.


Advance your designs with professional-level tools by upgrading to the Essentials.

Enjoy even more versatility and control with enhanced tools that allow you to select, move and adjust vectors with ease. Additional features, like access to our Basic Shapes Object Pack* and high-res and vector export options, enable you to streamline and organize your workflow. Hello, high-speed ideating!


Our PDF Workflows feature (only available in a Subscription or as a One-Time Purchase) offers crystal-clear readability regardless of zoom for vector-based PDFs, the ability to markup and leave annotations, and multiple export options in vector or high-res flattened formats. For users working with teams or clients, it will change how you communicate and share ideas.


Our royalty-free, customizable vector objects can speed up and refine your workflow. Choose from dozens of libraries and hundreds of hand-crafted objects for work, learning and fun.

With Make Your Own Objects (MYOO), you can turn your unique objects into stored vectors for a more efficient workflow. This add-on allows you to save your hand-crafted designs for later use and create infinite libraries and objects.


Check out our Brush Market for a selection of beautiful brushes that add instant artistic elements to your drawings, like pastels, chalk, sprays, pens and more. Like all our vector-based tools, every brush is fully adjustable and can be duplicated and edited using the Brush Editor*. You can purchase brush packs with Credits as you do with objects. Read more about our Brush Market brushes and how to use and edit them.


When you subscribe to Concepts, you unlock everything, all at once, on every platform we support. That includes over 200 features, professionally-crafted brush packs, object libraries, every export type (including PDF), our Make Your Own Objects tool*, custom brushes and all updates going forward as we release them.

Also notable are the additional sharing capabilities. With a Subscription, you can securely share your personal libraries, custom brushes and color palettes* between friends, teammates and colleagues for endless experimentation, collaboration and feedback.

Your subscription starts with a free 7-day trial so you can explore all our advanced tools and features to see if it meets your creative needs before you pay anything. You won’t be charged until after the 7-day trial period, so if you decide to cancel before the trial ends, you can head over to your payment settings in your App Store account to cancel the subscription.

By subscribing, you are investing in your creative design potential and our ability to advance what we can offer to you and the entire Concepts design community. We value your involvement in helping us to build Concepts into the ultimate flexible tool for visual thinking, planning and design.

To read about what we're working on, and what we've accomplished recently, check out our roadmap. You can also see the Features list for a full platform comparison.

We thank you for your support. You make a world of difference to us – we appreciate you.


概念画板团队@ TopHatch

* Coming soon to Windows, Android and ChromeOS


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